Purpose Plan for Assignment #3

Statement Parts

Purpose:	I want to design a web page to create awareness about the filthy state of the plates, cups, and silverware used in the dining halls.
Audience:	The audience for this project is mainly potential students, as well as current students and their families. Secondary audiences will be Michigan Tech staff, and other people who happen to come by my web page.
Context:	Various dirty dishes that have been discovered in present time throughout breakfast - dinner will be examined, and photographed. The availability of dirty dishes could affect the outcome of this project as dirty dishes are hit or miss, but they are usually available all of the time.
Strategies:	Effective presentation of this argument will be completed by producing a web page that contains photographs, and time information about the frequency in which a dirty cup, plate or piece of silverware is encountered. I will create a timeline graphic of some sort to illustrate this information. I will go to the dining hall at 10:30 AM for Lunch, 12:30 PM for Post-Lunch and 5:30 PM For Dinner every day M-F in order to try and achieve some level of accuracy with my observations.
Medium:	The medium for my arrangement would be web based/digital media.
Arrangement:	The arrangement I have chosen to use for this project will be a simple web page layout consisting of simple three page design including a jQuery timeline. The entire site will not make heavy usage of gradients, and will be fairly quick to produce, as well as load for the user. The website content will be displayed similarly to the diagram below.
Ethos:	I will appear qualified to my audience because website will look professional, as well as effectively demonstrate my argument of how filthy the cups, plates, bowls, and silverware are in the dining halls. Since I have over 5 years of catering experience including washing dishes I will appear qualified to make this argument. In addition I am also a Michigan Tech student and that also makes my observations more valuable as it is coming from a first person student point of view.
Pathos:	I feel that my target audience (prospective Michigan Tech students) will feel more informed about the state of the dining halls here at Michigan Tech and therefore will be able to determine if dorm living is right for them, in addition if the university hears about my observations maybe they will attempt to do something about this problem.
Logos:	I have washed dishes for 5 years at a professional catering facility, I know what it takes to properly clean dishes, this in conjunction with my observations should be sufficient evidence to prove that the dishes on campus are terribly maintained.